So last week we were at NAB, talking to some awesome customers and future customers about what we've built, what's simple, and what's difficult when using Vidpresso. One of the producers from KUSI remarked it's difficult to copy text for use in teleprompters, because when you click on a post, we pop up our editing interface.
Last year we posted "Five rules for a great 2014 NAB Show experience", a list of 5 things you can do to maximize your experience at the annual NAB Show in Las Vegas. This year, we're bringing back the original list, but we're spicing it up with some thoughts and tips from some members of the Vidpresso team.
When considering the option to upgrade or replace aging systems, broadcasters usually just buy the newer version of the thing that they're replacing. In the last several years a new option has appeared, yet broadcasters have been slow to adapt. In order to keep up with the demands of the modern consumer (and advertiser!), stations are starting to look outside the machine room and into the cloud.
It's been slightly over a year since we gave you a peek at how we work at Vidpresso and a lot has changed. Last November there were four of us (not all full time) and now there are six of us working full time to make Vidpresso awesome. Since we all work remotely we're very dependent on the tools we use to stay in contact, especially because we're working across four time zones, two of which are international. The tools we use evolve as fast as we do so we're always on the lookout for new ways to keep ourselves in sync and productive.
This year has been a pretty notable one for our little company... most notably we're an actual company instead of being just one or two people trying to fix the way broadcast works. We've felt especially blessed to be able to work on something we love so much, so each of us has taken a few paragraphs to share what we're thankful for.
On New Year's Eve people are doing two things: watching the countdown clock on their televisions and engaging with social media. Vidpresso is a perfect way to combine both of those things to bring social engagement to air! With Instagram, Twitter, and Facebook integrations you'll be able to show your viewers' photos and thoughts right in your broadcast.
You know that Vidpresso is the best way to put Social media on air, but did you know that Vidpresso can do other amazing things too? One of the many benefits of working in this industry is that it is filled with a lot of very creative people. In the recent past, we've had customers use Vidpresso to spice up live events, add a new dimension to special coverage, engage fans, and create dialog during important events. We're always paying attention to our customers and love to see the ways our customers use our platform.
What industry has millions of users worldwide using all kinds of devices, and is seeing mobile adoption grow at an ever-increasing rate? What industry owns significant infrastructure that its consumers get to use for free or with a minimal subscription fee? TV, of course! Given the parallels, though, you could certainly have been thinking cloud computing or the internet. Yet despite the apparent similarities, television has been an industry reluctant to adopt cloud/SaaS solutions to help solve their technical challenges.
We've rolled out a few new features for managing playlists which should make your workflow a little bit faster. There are now bulk actions in playlists, a playing status in the sidebar, and a few new keyboard shortcuts.
One of our major goals at Vidpresso is to make sending anything to air as easy as possible. In order to keep moving toward that goal we realized we needed to update our interface a bit. We're getting ready to roll out a new interface that we think you're going to love. We're calling it "Panels".
In a recent customer survey, respondents overwhelmingly asked for a way to use video content from social networks on air. We heard your feedback and today we are pleased to announce support for Instagram Video! Starting now, current Vidpresso customers can use video from Instagram in their broadcasts. If you're not using Vidpresso to engage your audience, now is the perfect time to sign-up for a free trial.
The perennial tagline for the NAB Show in Las Vegas is "Where Content Comes to life"--and there is certainly no shortage of either content or life, with around 1,500 exhibitors and more than 100,000 attendees. There is so much to see, navigating your way to your “must see” exhibits and surviving the crowds can be a daunting and exhausting task. I love the NAB Show, I think of it as a giant theme park for TV/Media geeks. The 2014 convention will be my sixth show, and I've put together a few rules that will be helpful in preparing for the expo:
You might have seen a video explaining how buying likes from Facebook can actually hurt your ability to reach your audience.
Over the years I have been involved in a number of technology initiatives, but primarily on the commercial side. This kind of exposure meant that I developed a high level of comfort between the technology and business domains - but my comfort in the technology domain never grew past the conceptual, albeit deep, understanding of the technical environment, tools and theory. I was able to manage technology projects effectively, as long as I had a strong technical project manager to lean on.
As more people begin working remote companies are producing more and more tools to make the workflow seamless. We're seeing the next generation of remote working tools appear quickly and some of them have some great benefits. More and more of the products we use are starting to integrate together making the transition from sitting in an office to sitting wherever you please easier and more productive.
A few years back, someone sent me a link to Elon Musk's post explaining the Tesla Motors master plan. Reading it now is especially fascinating because most of his plan has happened. Tesla released the Roadster. It was enough of a hit to allow them to release the Model M. Now, they're aiming for a more affordable Model X. All explained in plain english in 2006.
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